Title tags are extremely important when it comes to your website’s SEO and your Belize web marketing in general. Search engines use this information to quickly sort and categorize your website and its pages, so descriptive, relevant title tags can make a huge difference to the SEO rankings of your Belize web page.
What are title tags?
Title tags are the text that can be found in the top tab of your browser. They should be no more than 70 characters (including spaces) and include the general information for your website.
How should I use them?
- Make sure that every page has a descriptive title tag equipped with relevant keywords that are frequently searched on. If your site is set up on Google Analytics (which it should be so that you can monitor the traffic to your site) you can use the keyword tool that is provided to help you find relevant keywords. If it isn’t, try the Wordtracker tool to help determine what keywords are best for your page.
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Every title tag should include, at minimum:
- Your resort’s name
- Your resort’s location
- “Belize Resort”
For example, the “Contact” page of your resort might look like this:
Contact | Your Resort | Wherever, Belize | Belize Resort
What keywords have you found most successful in your title tags? Comment below.